Post Tagged with: "management and marketing"

Understanding Identity is the key to succeding in China

03 April 2013
Are Australian companies ready to succeed in China? Shea Fan, a PhD candidate in the Department of Management & Marketing outlines her research on this intriguing subject.

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Relevance deprivation syndrome

The Australian Financial Review
06 March 2013
Professor Leisa Sargent researches the sense of loss some CEOs feel after retirement.

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Tradie’s cash in

A Current Affair
24 January 2013
Professor Peter Gahan discusses the influence the mining boom has had on wages.

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Experience better than “useless” gifts

The Age
18 December 2012
Richard Gruner suggests Christmas experiences over gifts in The Age today.

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Omnichannel model the future for bricks and mortar

The Saturday Age
01 December 2012
Dr Brent Coker says the omnichannel model might be the answer for old-world stores.

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Professor Harley appointment highlighted

The Age
24th April 2012
Professor Bill Harley’s appointment as general editor of the Journal of Management Studies is highlighted in today’s The Age.

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FBE teaching case highlighted

28 March 2012
A teaching case on Aldi, that was co authored by Dr Tom Osegowitsch and Markus Goelz in the Department of Management and Marketing, has been highlighted by a leading international teaching organisation.

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No place for jingoism in Woolies’ sell-off of Dick Smith

The Conversation
2 February 2012
Entrepreneur’s brand trashing threat spurious, claims Dr Andre Sammartino.

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Roger Federer: Precision Branding

Today Tonight
16 January 2012
Bryan Lukas sights ‘Federer’ as an example of ‘precision branding’.

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Dismal science’s drive to mediocrity

Financial Review
16 January 2012
Professor Anne-Wil Harzing discuses the notion of Australian economic research papers.

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